Unlocking the Power of Lifecycle Marketing

Get the latest on designing and optimizing lifecycle marketing programs that guide customers from first touch to brand loyalty. Learn how to leverage AI, apply data-driven strategies and automation and use customer intent to elevate engagement at every stage. 

Key Takeaways

1. Understand the core stages of the customer lifecycle and how to activate them with tailored messaging
2. Use AI-enhanced insights to segment audiences and deliver personalized content at scale
3. Identify moments where automation and predictive analytics improve retention and lifetime value

Agenda

12 p.m. Introductions
12:05 p.m. Presentation
12:45 p.m. Q&A

NOTE: This workshop is virtual and will be recorded. Notetakers are prohibited.

Our Speaker

Aboli Gangreddiwar
Senior Director, Lifecycle & Product Marketing | Credible

Aboli Gangreddiwar is a senior marketing leader with over a decade of experience driving growth at fintech and consumer tech companies. She currently leads Lifecycle and Product Marketing at Credible, where she’s scaling personalized, automated engagement programs across the user journey. Aboli is also the founder of Lifecycle Luminaries, a fast-growing community for lifecycle marketers. Passionate about AI’s role in marketing, she’s been at the forefront of building agentic workflows that combine human creativity with machine efficiency.

Aboli’s LinkedIn

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