Special Interest Group (SIG)
Special Interest Groups (SIGs) — January 2026
Thursday, 08 January - Tuesday, 27 January 2026
Special Interest Groups (SIGs) are AMA Chicago member-only, collaborative discussion groups designed to create an open forum for the exchange of knowledge and ideas. SIGs meet virtually once a month for 45–60 minutes. The topics are community-driven and interactive. SIG members communicate with other members of each group in dedicated Slack channels in the AMA Chicago account.
- If you’re not part of a SIG, learn more and join.
- If you’re part of a SIG, keep an eye on the Slack channel! (You also should have received email invitations to join the monthly meetings.)
- Any AMA Chicago member may attend any SIG meeting.
SIGs, Meeting Days & Topics
All meetings begin at 12 p.m. CT. Links are posted in each SIG’s Slack channel.
| Meets on the… | This month’s topic | |
| Arts & Entertainment | second Tuesday of the month | On hiatus in January |
| Book Club | third Thursday | Leading from Where You Sit: How will you lead in 2026? Introduction to The Front Porch Leader: Great Grand’s Recipe for Success (by Shanita Baraka Akintonde) and the core idea that leadership and influence are not defined by title or position. |
| Brand | first Thursday of the month | The Soul of Strategy with author Bernie Jaworski, Drucker Chair in Management at Claremont Graduate University |
| B2B | fourth Monday of the month | |
| Digital Marketing | second Wednesday of the month | The Metrics that Matter in AI-SEO |
| Direct Response | fourth Thursday of the month | From Mailbox to Moment: Direct Mail’s Role As an Omnichannel Connector |
| Marketing Team of One | second Monday of the month | AI and Automation |
| Nonprofits | third Tuesday of the month | Fearless Marketing |
| Research & Insights | first Wednesday of the month | Problem Detection Research, led by Michelle Elster, CEO of Rabin Roberts Research |
All SIGs take July, August and December off.
- Free to all AMA Chicago members
- Meet online at 12 p.m. CT on the day indicated for each SIG
- To get the login information for any SIG, check that SIG’s Slack channel